Ketchum's First Female CEO Talks Diversity in Upper Management


Here’s how this CEO thinks women can break through the glass ceiling and positively impact their businesses.

August
13, 2019

1 min read

Opinions expressed by Entrepreneur contributors are their own.


In this episode of The Rough Cut, Storyhunter co-founder Alex Ragir continues the series at the Cannes Lions International Festival of Creativity with Barri Rafferty, CEO of Ketchum.

Rafferty tells Ragir that since taking over, she’s led Ketchum through the process of rebranding as a “communications consultancy.” The pair also discuss how women can break the glass ceiling and the impact that women in upper management can have on an organization.

Related: Twitter’s Head of Content Creation on How to Optimize Your Content on Twitter

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Amazon FireRokuApple TV and the Entrepreneur App available on iOS and Android devices. 

Pls find the link to the original article below

Ketchum’s First Female CEO Talks Diversity in Upper Management

ByAlex Ragir

Techylawyer and its authors do not claim to have written this article, we acknowledge the works of the original author

Leave a Reply